Estate agent websites built to win the instruction
Buyers are on the portals; your site will not beat them there. Its job is the vendor choosing which of three agents to invite for a valuation. That comes down to fee, sold evidence in their street, and looking like you know the area.
- Nothing built until you approve the design
- Live on your own domain
- Real code, yours to keep
What your customers are actually there to do
Your customers do not visit to admire the design. They arrive with one of these in mind, and the site's only job is to get them through it without friction.
Book a valuation for a property they are thinking of selling
Compare your fee against two other agents
See what you have sold nearby, and for how much
Find a lettings or management service as a landlord
What they type to find you
- estate agents [town]
- free house valuation [town]
- estate agent fees percentage
- letting agents near me
- houses sold [area]
Most of these are answered by the Google map results before anyone reaches a website at all — which is why your Google Business Profile is set up as part of the Full Website build, not sold separately.
Why most estate agency websites lose the vendor
Built for buyers, who are all on the portals
A property search page duplicating what the portals already do better, while the vendor who came to compare agents finds nothing addressed to them.
No fee, no basis, no answer
Percentage or fixed, sole or multi-agency, what is included. The vendor is comparing three agents on exactly this, and you are the one who did not say.
No local evidence
Vendors want to see that you sell in their area at their price point. Sold properties by neighbourhood do that; a corporate About page does not.
The valuation request buried under Contact
The single most valuable action on the site, treated as an afterthought rather than as the reason the site exists.
An estate agency website built around the valuation request
Hand-coded, not assembled from a template — so the layout can be shaped around what your customers came to do rather than around what a page builder allows.
A valuation request on every page
Address, contact, preferred time, never more than a tap away, because it is the one action the whole site is for.
Your fee structure, stated
Percentage or fixed fee, what it includes, your sole agency terms. Being the agent who answers is worth considerably more than the fee you were protecting by staying quiet.
Area pages with sold evidence
A page per town or neighbourhood you sell in, with what you sold there. It wins '[area] estate agents' searches and reassures the vendor in the same move.
Lettings and management as their own service
A separate path for landlords with your management fees and what is included: a different customer, a different search, a different page.
Your current listings, if you want them
Instructions shown on the site with photographs and details, so vendors can see live evidence of what you are marketing right now.
Your Google Business Profile set up
Categories, hours, photographs and review prompts. Vendor searches are local, and the map results are the first shortlist they see.
Builds from $199. You approve the design before we build.
Questions estate agents ask
Show them, but do not build the site around them. Nobody uses your search instead of a portal; property pages are evidence for vendors that you market homes like theirs. The valuation request is what the site is designed to produce.
It is the most effective single change for most agencies. Vendors compare three agents on fee and service; publishing yours lets you frame the comparison. If your fee is higher than online agencies, say what it buys.
Yes, it arrives by email the moment it is submitted. Most people request valuations from two or three agents in the same sitting; whoever responds first usually gets the appointment.
If your CRM offers a feed or export, tell us in the brief and we will look at it. Many do, and we wire listings to it. Where there is no feed, listings are added manually or by us on the fully managed plan. We would rather say this plainly than promise an integration before seeing your system.
Something not covered? Read the full FAQ or — chat is answered 24/7.
Websites for other trades
Ready to get started?
Send a doc and we hand-code it, or start from a kit and build it yourself
- Nothing built until you approve the design
- Live on your own domain
- Real code, yours to keep
