For dentists

Websites for dentists that turn a search into a new patient

Two kinds of person arrive at a dental website: someone in pain who needs to be seen today, and someone who has been putting off a check-up for three years and is quietly embarrassed about it. They need different pages, and both are lost by a site that opens with a stock photograph of a model's teeth and no prices anywhere.

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  • Live on your own domain
  • Real code, yours to keep

What your customers are actually there to do

Nobody visits a dental practice's website to admire it. They arrive with one of these in mind, and the site's only job is to get them through it without friction.

Get an emergency appointment today

Register as a new patient

See what a treatment costs — a check-up, whitening, implants

Find out how you treat nervous patients

What they type to find you

  • dentist near me taking new patients
  • emergency dentist [town]
  • dental implants cost [town]
  • teeth whitening [town] price
  • clear aligners near me

Most of these are answered by the Google map results before anyone reaches a website at all — which is why your Google Business Profile is set up as part of the All-in and Pro builds, not sold separately.

What usually goes wrong

Why most dental practice websites lose the new patient

No price list

Private dental work is compared on price before anything else. The practice that publishes a treatment list takes the enquiry from the practice that asks people to call and find out.

Nothing for the emergency

Toothache is the most urgent search in the sector and it usually happens out of hours. If the site does not say whether somebody can be seen today, the call goes elsewhere.

New patient registration buried

The one action you want a visitor to take, hidden behind a menu item called Patient Information.

Nothing addressed to nervous patients

A large share of the market has been avoiding dentists for years. A page written for them, without judgement, converts better than anything else on a dental site.

What we build

A dental website built around new patients and emergencies

Hand-coded, not assembled from a template — so the layout can be shaped around what your customers came to do rather than around what a page builder allows.

A treatment price list

Check-ups, hygienist, whitening, implants, orthodontics — with prices or from-prices. It is reliably the most-read page on a dental website.

An emergency appointment path

Its own page, its own phone placement, and a plain statement of whether somebody can be seen today and what it will cost them.

New patient registration front and centre

A short form and a clear 'we are taking new patients' on the homepage — because that is what the site exists to produce.

A page for nervous patients

Written without judgement: what happens at a first visit, sedation options, how long an appointment takes. It is often the highest-converting page on the site.

A page per treatment

Implants, aligners, whitening, hygiene, crowns, veneers. Each has its own search demand, its own price and its own patient, so each gets its own page.

Clinicians, registration and your Google listing

Registration numbers and qualifications as text, plus a Google Business Profile set up with hours, services and photographs of the practice itself.

Send us your info

Builds from 199. 7 days to get your money back.

Questions dentists ask

  • Yes, at least as from-prices. Patients researching implants or aligners are comparing several practices on cost before they contact any of them, and a practice with no prices is simply left out of that comparison. Published prices also mean the enquiries you do get are from people who have already accepted your range.

  • Yes, as its own page rather than a line on the homepage. It states whether you keep emergency slots, what an emergency appointment costs, how to reach you out of hours, and puts the phone number where a person in pain will find it on a phone in one tap. It is also a distinct search with its own demand, so the page earns traffic on its own.

  • Yes. The registration form takes the details your reception actually needs and lands in the practice inbox, so somebody deciding at nine in the evening is captured rather than asked to ring in the morning. If you use practice management software with its own registration flow, we point the site at it instead of duplicating it.

  • Yes, but honestly — say that you are taking registrations with a wait and roughly how long it is. Patients accept a wait far more readily than they accept discovering it after filling in a form, and a site that is straight about it collects a queue of people who chose you deliberately rather than a stream of complaints to reception.

Something not covered? Read the full FAQ or ask us directly — chat is answered 24/7.

Ready to put your business online?

Two ways to get there: send us a doc about your business and your photos and we'll hand-code it for you, or start from a complete kit and build it yourself.

Start your website

Takes about two minutes. Backed by a 7-day money-back guarantee.