Websites for painters and decorators built on before and after
Decorating is sold on two images side by side and one worry: what the house will be like while you are in it. Dust sheets, tidiness, how many days it takes, whether the same person turns up each morning. Answer those on the page and the quote conversation starts halfway to booked.
- 7-day money-back guarantee
- Live on your own domain
- Real code, yours to keep
What your customers are actually there to do
Nobody visits a decorator's website to admire it. They arrive with one of these in mind, and the site's only job is to get them through it without friction.
See rooms and exteriors you have finished
Get a sense of cost per room or per day
Find out how long it takes and how disruptive it is
Check that you are insured and do the work yourself
What they type to find you
- painter decorator near me
- house painting cost per room
- exterior painting [town]
- wallpaper hanging [town]
- commercial painting contractor near me
Most of these are answered by the Google map results before anyone reaches a website at all — which is why your Google Business Profile is set up as part of the All-in and Pro builds, not sold separately.
Why most painters and decorators' websites lose the call
Photographs with no before
The after on its own is just a room. The pair is the proof, and it is the single most persuasive thing a decorator can put on a website.
No pricing signal at all
Per room, per day, per square metre — any of them would do. Without one, every enquiry begins with an awkward call that neither side wanted.
Nothing about working in an occupied house
Protection, dust, hours, whether the family can stay in. It is the real hesitation behind the enquiry, and almost no site addresses it.
Interior, exterior and commercial on one page
Three different customers with three different budgets and three different searches, sharing a page that speaks properly to none of them.
A decorating website built around before, after and what it is like having you in
Hand-coded, not assembled from a template — so the layout can be shaped around what your customers came to do rather than around what a page builder allows.
Before-and-after pairs, room by room
Your own work, with the room type and the town named. This is the gallery format that actually converts in decorating, and it quietly targets nearby place names at the same time.
A pricing basis people can use
Per room, per day, or a range per project. It sets expectations, filters the enquiries, and gets you quoting on jobs that were already half sold.
What it is like having you in the house
Protection, tidiness, working hours, how many days, and who turns up each morning. The section your competitors do not have.
Separate pages for interior, exterior and commercial
Different searches, different seasons, different buyers — each with a page written for it rather than a shared list.
Insurance and finish standards
Public liability, the products you use, and the preparation you do not skip. It is the detail that separates you from a cash-in-hand quote.
Your Google Business Profile set up
Categories, service areas, and a listing full of finished rooms — because most decorating work starts as a local search.
Builds from €199. 7 days to get your money back.
Questions painters and decorators ask
You need both, and the before is doing more work than you would think. A finished room on its own is just a room; the pair is evidence of a transformation the visitor can imagine happening in their own house. Take the before on your phone before you unwrap anything — it costs you ten seconds and it is the most valuable image on the site.
A range or a day rate, yes. Decorating enquiries are heavily price-led, and the visitor who cannot get any signal simply asks three decorators and compares — with you as one of three rather than the one who was already trusted. Publishing a basis also stops you quoting for people whose budget was never in range.
Yes, with its own page and its own language. Commercial buyers care about scheduling around occupancy, out-of-hours working, insurance levels and site paperwork, none of which belong on a page aimed at somebody's living room. Say in the brief that you want more commercial and it gets built as a proper route through the site.
Working alone is an argument in your favour here, and the site should say so — the same person every day, no subcontractors, no changing crew. Homeowners find that reassuring. What loses work is not being a one-man business; it is a site that looks abandoned or says nothing specific.
Something not covered? Read the full FAQ or ask us directly — chat is answered 24/7.
Websites for other trades
Ready to put your business online?
Two ways to get there: send us a doc about your business and your photos and we'll hand-code it for you, or start from a complete kit and build it yourself.
Takes about two minutes. Backed by a 7-day money-back guarantee.
- 7 days to get your money back
- Live on your own domain
- Real code, yours to keep